This is general information, not medical advice. Pregnancy decisions about nicotine belong with your midwife, GP, or obstetrician, and they will have had this conversation many times before.

Why it matters

Nicotine crosses the placenta and reaches the fetus at concentrations similar to the mother's. It constricts blood vessels, which reduces oxygen and nutrient delivery, and it acts on receptors involved in brain development.

Associated risks documented for nicotine exposure in pregnancy include restricted fetal growth, low birth weight, and effects on neurodevelopment. Vape aerosol also contains flavourings, propylene glycol, and heating by-products whose effects in pregnancy have not been established.

Vaping is less harmful than smoking. In pregnancy, the target is neither.

What the guidance says

  • Stopping nicotine entirely is preferred.
  • Where someone would otherwise continue using nicotine products, UK guidance supports nicotine replacement therapy in pregnancy, a patch, gum, or lozenge delivers nicotine without the rest of the aerosol. NICE guideline NG209 covers this.
  • The decision, and the dose, should be made with a clinician.

Do not start NRT in pregnancy without speaking to your midwife or doctor first.

Getting help that works

Specialist pregnancy stop-smoking services are free and roughly double quit rates compared with going it alone.

  • UK: ask your midwife for a referral to the NHS stop smoking in pregnancy service.
  • US: 1-800-QUIT-NOW routes to your state quitline; many have pregnancy-specific programs.

Telling your midwife is the highest-value five minutes in this whole process. It is a routine question they ask everyone.

A realistic first week

Before day 1

  • Talk to your midwife. Ask about NRT if you use a device daily.
  • Throw the device away. Not into a drawer.
  • Tell whoever you live with, and ask them not to vape indoors or around you.

Days 1–4, the peak

  • Withdrawal is real and time-limited: irritability, poor sleep, strong cravings.
  • Treat each craving as a five-minute problem. Water, a short walk, slow breathing with a long exhale.
  • Eat regularly. Low blood sugar makes withdrawal worse and is easily mistaken for craving.

Days 5–14

  • Cravings become cue-driven. Change the cue where you can, a different chair, a different route.
  • Nausea and tiredness from pregnancy can stack with withdrawal. Rest is a legitimate strategy.

Beyond week 2

  • Most acute withdrawal has passed. Keep the support contact going; the postpartum period is a known relapse window, so plan for it before it arrives.

If you slip

A slip is not a reason to stop trying, and it is not a reason to avoid telling your midwife. Log what happened, adjust the plan for that specific trigger, and continue.

Read next: how to manage nicotine withdrawal.